Sorry, But the Perfect Lego Brick May Never Be Eco-Friendly | WIRED
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
Global transmedia & the everyday: LEGO case study | Seth Giddings's ePortfolio
Transmedia Marketing: Lego by Kara Stribling on Prezi Next
Super Mario Legos let you create your own interactive game stages
What Makes LEGO LEGO?: An Interview with Jonathan Rey Lee (Part Two) — Pop Junctions
112 – Lego (Transmedia Storytelling Case Study) - YouTube
Lego Friends: It's Lego But, You Know, for Girls | WIRED
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
Review of Lego Studies: Examining the Building Blocks of a Transmedial Phenomenon - Serious Play Pro
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
B/NDL Studios - storytelling agency on Twitter: "Star Wars, The Blair Witch, LEGO are using Transmedia Storytelling that turned its brand into profitable movie and multimedia entertainment franchise. So, what is the
112 – Lego (Transmedia Storytelling Case Study) - YouTube
Cultural Studies of LEGO: More Than Just Bricks | SpringerLink
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
The best Lego accessories for iPhones
Transmedia Storytelling: la estrategia de Lego | Little Buddha
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
What Makes LEGO LEGO?: An Interview with Jonathan Rey Lee (Part Three) — Pop Junctions
Abigail Marks: Deploying Transmedia Branded Entertainment - MIPBlog
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
La narrativa transmedia en LEGO | Distopía
Story Toys: Transmedia Play in LEGO Star Wars | SpringerLink
